Campain to clean up Scotland

Today, 3 January 2014, the independent environmental charity Keep Scotland Beautiful is calling all Scots to take the pledge to Clean Up Scotland - to stop dropping litter and to start picking up after their dogs.

With an unprecedented number of visitors due to come to Scotland this year for the Commonwealth Games and Ryder Cup, it is more important than ever that we present a country that is as clean as we can make it. 

Already, over 175,000 people have volunteered to help Keep Scotland Beautiful’s mass engagement campaign Clean Up Scotland in communities across the country.  But, the charity’s own research identifies that over 70% of people in Scotland have witnessed someone else dropping litter in the previous three months.

Keep Scotland Beautiful aims to engage a million like-minded people by the end of 2014 to help make Scotland shine – and the charity is calling for more volunteers to step forward in 2014.

You can be one in a million by:
- Taking the Clean Up Scotland pledge at www.keepscotlandbeautiful.org/pledge

- Organising a Clean Up of your local area with friends and family;

- Picking up a piece of litter a day as part of our 300 Day challenge.

Derek Robertson, Chief Executive of Keep Scotland Beautiful said:  “Clean Up Scotland is all about Scots deciding to do something about the litter, dog dirt and other mess that blights our neighbourhoods and landscape.

“Not only do littered streets damage businesses and tourism opportunities but litter clearance costs Scotland more than a million a week.

"If each and every one of us accepted the pledge to Clean Up Scotland; to not drop litter; to pick up after our dogs; and to pick up and bin or recycle a piece of litter a day, we could make an impact on our quality of life.  It’s up to us all to make a small difference - together, we can make Scotland the cleanest country in Europe.”

Scots who make the promise will be joining a national coalition of Government, individuals, businesses and charities who are committed to making Scotland litter-free.

3 Jan 2014
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